RTÉ .v. Afri Advert

RTÉ denies censorship of the Afri advert due to a ‘Rossport reference.’ Afri have accused RTÉ of censorship as an attempt to publicise the event. 98FM aired the ad. Midwest Radio declined to air the ad as it had to consult the Broadcasting Commission of Ireland (BCI) on a reference to the Rossport Five.

A spokesperson for RTÉ stated that it had asked Afri to clear the ad with the BCI under the 1988 Radio and Television Act, as RTÉ had referred previous ads under this ruling.

I have to say I haven’t heard the ad, but, some are sensitive these days.

(PS I had a sinister smile when I blackled ‘Midwest Radio’ the first result was http://www.midwestradio.ie/MWR/index.php?page=death-notices).

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Decrease in Independent TV Production in Ireland

RTÉ’s €68 million shortfall may represent bad news also for independent productions as TV bosses cut budgets. RTÉ however suggest that business is still open, but the 2007 spend of €79.5 million is unlikely to be repeated.

Ben Frow of TV3 admits he can’t afford independent TV unless it wins funding from the Broadcasting Commission Sound and Vision Fund, of which 3 of 26 got funding. A one-hour drama costs the station €150,000, but could get 40 hours of in-house production for the same amount. Consequently, Frow stated he was not going to back new ideas in the next round in July although projects will be re-submitted.

Michael O’Keeffe, Chief Executive of the Broadcasting Commission of Ireland, stated that funds were limited but hoped that ‘the pot would be bigger next year, but we’re still going to be turning a lot of people down’.

There were as many as 200 independent production companies three years ago, but estimates that there are as many as 170, The Irish Independent (11th June 2009) reports. These figures seem to be taken directly from the Screen Producers of Ireland website (SPI), the lobbyists for Independent Production companies in Ireland. This figure does not account for the many which are not fee paying members of the SPI. Although Sean Stokes, head of the SPI, confirmed that recession reticence is typical as ‘bigger businesses have let go of 50% of staff’ and that some are ‘pooling resources’.

Sideline’s Billy McGrath of The Model Agent fame is however upbeat as a ‘second revenue stream are online DVD sales outlet’, confirming that one revenue stream could lead independent producers to trouble.

Screentime ShinAwiL’s Larry Bass lost You’re a Star before the recession, but has concentrated his efforts on Dragon’s Den and The Apprentice. His company did not get funding from the Broadcasting Commission, but has attracted corporate sponsorship for Dragon’s Den and The Apprentice. Wider use of sponsorship is inevitable and independent producers have to find ways to give ‘better value’ to broadcasters.

At the end of the chain are screenwriters who will need to be more inventive, take these considerations on board to try to keep independent production companies interested but there is the danger that screenwriters may be forced abroad.